Brotherhood of Brand

Brotherhood of Brand is rated 3 out of 5 in the category creativity. collaboration. culture.. Read and write reviews about Brotherhood of Brand. Brotherhood of Brand (BOB) are a consumer-focused strategic marketing partnerships and promotions agency, who specialise in helping brands target a variety of audiences but specialise in driving relevance with the hard to reach younger generation. Our recent work has been strongly linked to targeting the Gen Z, which sees us build and activate partnerships that span GAMING, FASHION, ART and MUSIC, funnily these happen to be core tenants of youth culture. The Gen Z audience are growing savvier, wanting to protect their privacy and being selective with who they share data, this paired with the rise of ZERO-PARTY data, BOB is well placed to help. We can facilitate programs that help you unlock your audience’s data and populate your CRM programs, whilst also driving appeal and sales.